Description
Item #: DVD-3013
Then and Now: Industry Playbooks and Addiction Marketing
$0.00
In 11 short minutes, this conversation starter takes a look at how the tobacco industry pioneered powerful addiction marketing strategies to build a massive consumer base of lifetime users that led to a national public health crisis, and how the current marijuana industry is using all the same tactics. This is a simple, easy tool to inform local conversations about marijuana and the movement to commercialize the industry.
http://www.edventi.com/products/then-and-now/
High School/Adult 11 min. 2014 DVD-3013
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